Pop up Shop London
Casio aimed to celebrate their G-Shock range’s 30th anniversary in style and wanted Love Creative Marketing to create an unforgettable integrated pop up shop campaign. A campaign that would bring their brand’s personality and presence to life and ultimately drove product sales while creating a buzz surrounding the anniversary.
In order to meet Casio’s…
A pop-up shop, by simplest definition, is a temporary retail location, with the goal of making a permanent impact with your audience. More and more brands – ranging from established retail giants to ecommerce companies – are using pop-up shops as a mechanism to build stronger relationships with their customers.
Notice that the goal is relationships,…