Augmented Reality Ideas
Augmented Reality Marketing is being used by many brands to enhance their awareness, increase sales, improve customer experience and much more. It is not just a gimmick as it was 4-5 years ago. There are many ways to utilise augmented reality and allow them to stay as brand loyal advocates.
Marketing and shopping have entered the fourth dimension with the new Airwalk Invisible Pop Up Store, levitating at a location near you. Using the GoldRun platform, eager sneaker fans have been able to see the invisible floating Airwalk ‘Jim’ shoe around the world with the smartphone app and their viewfinders at each site.
The Airwalk Invisible Pop Up Store uses augmented reality technology as a means to offer discounts to those who have been able to seek out the kicks, and capture and send in the photos.
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